Every award is a massive achievement for the Feel Good Team but attaining 2 GOLD stars for our Peach flavoured coffee is one we are extremely proud of.
Great Taste, the world’s most coveted food awards, which celebrates the very best in food and drink, has announced the Great Taste stars of 2018. Out of over 12,600 products to be judged, Feel Good Coffee was awarded a 2-star Great Taste award, which means judges dubbed it above and beyond delicious for its Peach flavoured Green Coffee.
‘A beautiful light and relaxing aroma which is inviting and has great depth of flavour – a winning combination’ were a few of the judge’s comments.
Judged by over 500 of the most demanding palates, belonging to food critics, chefs, cooks, restaurateurs and producers, as well as a whole host of food writers and journalists, Great Taste is widely acknowledged as the most respected food accreditation scheme for artisan and speciality food producers. As well as a badge of honour, the unmistakable black and gold Great Taste label is a signpost to a wonderful tasting product, which has been discovered through hours and hours of blind-tasting by hundreds of judges.
Recognised as a stamp of excellence among consumers and retailers alike, Great Taste values taste above all else, with no regard for branding and packaging. Whether it is vinegar, granola, bacon or cheese being judged, all products are removed from their wrapper, jar, box or bottle before being tasted. The judges then savour, confer and re-taste to decide which products are worthy of a 1-, 2- or 3-star award.
The panel of judges this year included; MasterChef 2018 champion, Kenny Tutt, chef and food writer, Elly Curshen, eco chef and food writer, Tom Hunt, author and chef, Zoe Adjonyoh, baker Tom Herbert, author and blogger, Izy Hossack, and baker and recipe writer, Martha Collison, as well as food buyers from Harrods, Selfridges and Sourced Market.
We are over the moon that the judges recognised our Peach flavoured coffee and we can’t wait to label our boxes with the 2-star stamp. Great Taste is a huge platform and attaining 2-stars has given us great confidence in our products and we look forward to what the future holds for Feel Good Ltd.